UX/ Product Designer

I design behavior before screens.

Currently focused on social platforms, decision systems, and consumer AI.

See the work

Worked with

FandangoProduct Design
WSDOTUX Design
ScalerProduct Design
PhilipsProduct Design
Nature's SolutionsWeb and growth
Five clients. Two of them have a case study here.

How fast I move with AI

Google Maps for Vacations24 hours, solo
Aside Work Canvas48 hours, solo
DaybreakShipped, in use
Three builds, three live URLs.

Rapid prototyper
AI-native
Research-led
Ships the code
Quick to learn

Rapid prototyper
AI-native
Research-led
Ships the code
Quick to learn

Product Designer · 2026

How do you compete in streaming without subscriptions or originals?

Redesigned the cross-platform journey across Fandango, Fandango at Home, and Rotten Tomatoes to improve engagement and retention.

30+

Concepts tested

Concepts selected by Versant

View Case Study

Product Designer · 2026

How do you compete in streaming without subscriptions or originals?

Redesigned the cross-platform journey across Fandango, Fandango at Home, and Rotten Tomatoes to improve engagement and retention.

30+

Concepts tested

Concepts selected by Versant

View Case Study

Product Designer · Solo execution · 2024

What if your feed was bounded by your legs, not an algorithm?

A location-first social concept that rewards physical presence over posting. Concept-tested with 10+ users.

10+

Users concept-tested with

Octalysis analysis

Interaction framework

View Case Study

Product Designer · Solo execution · 2024

What if your feed was bounded by your legs, not an algorithm?

A location-first social concept that rewards physical presence over posting. Concept-tested with 10+ users.

10+

Users concept-tested with

Octalysis analysis

Interaction framework

View Case Study

UX Designer · 2025

The 26 moments where 2 million commutes fall apart every month.

Mapped pain points for 2M+ ferry users through a 10-participant, mixed-method usability study, resulting in 6 key redesigns and 26 actionable recommendations.

1st

Usability study ever run on the app

Prioritised fixes delivered to the team

View Case Study

UX Designer · 2025

The 26 moments where 2 million commutes fall apart every month.

Mapped pain points for 2M+ ferry users through a 10-participant, mixed-method usability study, resulting in 6 key redesigns and 26 actionable recommendations.

1st

Usability study ever run on the app

Prioritised fixes delivered to the team

View Case Study

The AI work

Experiments with AI, for AI.

Open the lab

Human–AI–computer interaction, voice agents, and automating the pipelines nobody wants to run twice. Research in ChatGPT, the spec and the design system in Claude, the build in Claude Code, hosted on Netlify.